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Latest News » All Databases News » Salesfusion Announces Very High Adoption Of Its Dynamics Crm Marketing Accelerator Through May, 2010; Adds Over 20 New Clients On Version 1.1.


Salesfusion Announces Very High Adoption Of Its Dynamics Crm Marketing Accelerator Through May, 2010; Adds Over 20 New Clients On Version 1.1.
Salesfusion Announces Very High Adoption Of Its Dynamics Crm Marketing Accelerator Through May, 2010; Adds Over 20 New Clients On Version 1.1. Leading demand generation vendor gains traction in Microsoft Dynamics CRM community.


ATLANTA, GA, June 13, 2010 /24-7PressRelease/ -- SalesFUSION, the maker of SalesFUSION 360, an integrated sales and marketing demand generation platform, today announced that it has signed a large number of new Microsoft CRM clients since releasing its Dynamics Marketing Accelerator, version 1.1, in March of this year.

SalesFUSION is a SaaS marketing automation solution that has created powerful and industry-unique integration into Microsoft Dynamics CRM. The solution was originally released as version 1.0 in April, 2009 and a new, embedded demand generation version was released for beta in January 2010 and general availability in March 2010. "Since its release, the new version has generated a tremendous amount of buzz within the industry," said Kevin Miller, EVP Marketing & Sales for SalesFUSION. "The rate of adoption of the product has exceeded our initial estimates. We've added over 20 new clients on the 1.1 version, ranging from large enterprise to SMB. We've also seen partner and reseller adoption at very high levels and have created some unique distribution channels by offering the product as a white label solution through c360. Internationally, we are working with resellers in APAC, EMEA and South America, and we see the growth of the product increasing exponentially thanks, in large part, to the enthusiasm our partners show in selling the solution to their client base."

The suite of features offered in the SalesFUSION Dynamics Marketing Accelerator includes a wide range of functionality required by savvy B2B marketers. The application's standard features include:
- Web visitor tracking and Web analytics
- Advanced B2B e-mail marketing
- The ability to build and display Web forms, landing pages, and surveys
- Full multi-channel marketing campaign management functionality

Said Miller: "This is a truly embedded solution. Microsoft CRM users for too long have suffered from inadequate integration of point solutions such as email marketing or landing page solutions. This really takes marketing and sales integration to a new level. Each time we bring on a new customer, the reaction is the same. The clients are amazed at how easy the solution integrates and the depth of functionality that is made available to them relative to the cost."

While earlier releases of the SalesFUSION Dynamics Marketing Accelerator were a huge success for both the firm and its clients, the Atlanta-based company relied on feedback from its user base and from Microsoft directly to identify several key areas where it could enhance the product.

Some clients that have adopted the solution since its release include:

- Kizan - A Microsoft Services and Solution company based in Kentucky
- IOTAP - A large services firm in India
- Omnivue - A top-tier hosting and services firm for Microsoft

SalesFUSION also initiated a monthly online workshop program targeting Microsoft CRM users and Partners. The online sessions include product demonstration an education focused on processes and best practices for integrating marketing and sales.

SalesFUSION's Dynamics Marketing Accelerator works in premise, hosted, and online environments with no functional gaps between each deployment type. Used by U.S. and International companies of all sizes, the application requires no software and no services to implement and can be up and running in a matter of hours. SalesFUSION sells the solution in a direct and re-seller model. Existing Microsoft resellers can sign up as SalesFUSION resellers and earn a direct re-sale commission per month on the SaaS fees.

About SalesFUSION
SalesFUSION 360 provides software that accelerates revenue by connecting sales and marketing with prospects at the moment they are ready to buy. This is made possible through the SalesFusion 360 suite, which complements Sales Force Automation applications by adding an on-demand enterprise lead management service. SalesFUSION 360 increases lead quantity, lead quality, and revenue conversion rates by integrating and automating the lead management process. For more information, visit http://www.salesfusion.com

Further Related Resources:


Press Release Contact Information:

Kevin Miller
SalesFUSION
EVP Marketing
4880 Lower Roswell Road Suite 165 #501
Atlanta, GA
USA 30068
Voice: 770-217-1228 x 201
Website: Visit Our Website

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